Picking the right Kartra pricing plan for your online course business can be tricky. So if you’re looking for help choosing the right one, you’re in the right place.
Kartra is an all-in-one platform that provides online course creators with tools to launch and grow their businesses all under one roof. Its range of features helps with creating, managing, and marketing your course. Besides helping you build your course, some of its features include landing page builders, email marketing software, membership site creation, and more.
In this article, we’ll first answer whether Kartra is a good choice for online course creators. Then we’ll discuss Kartra pricing plans and help you decide which plan is right for you. Let’s get started!
Is Kartra Good for Online Course Creators?
Yes, Kartra can be a good choice for online course creators if the features they offer can help you with your goals. Online course creators can use Kartra’s membership site feature to create and manage online courses. Kartra features a drag-and-drop builder that lets you quickly and easily build the membership site on which your course content will be housed.
Creators can use the Kartra builder to add as many modules and lessons as they need. Lessons can include videos, images, text, and downloadable files. Kartra will even let you create up to 10 levels for your students. And if you don’t want to release all the course content at the time of the sale, you can set the content to drip over time.
Because of the platform’s integrated marketing features, you can also set up automated marketing sequences like subscribing students to segmented email lists when they purchase specific digital products.
Overall, Kartra is a popular platform for online course creators who prefer most, if not all, of the tools they use to come from one platform. Just be aware that Kartra isn’t necessarily “built for courses”. Their strengths lie in their automation and marketing features.
They offer basic features like a members area where students can log in and access locked content, areas to present text and video content, etc. But they don’t provide course features like quizzes, for example. And you can’t build a blog with it.
This doesn’t mean it’s not a good choice for your course. If you like their marketing and automation features and don’t need a blog, then it can be a good choice for you.
Kartra Pricing Plans
Kartra offers five pricing plans, ranging in price from $99 per month to $499 per month.
- Starter – $99/month or $79/month when billed annually
- Silver – $199/month or $149/month when billed annually
- Gold – $299/month or $229/month when billed annually
- Platinum – $499/month or $379/month when billed annually
- Enterprise – You’ll need to contact Kartra’s support for this plan.
Kartra also offers a 30-day money-back guarantee. If you aren’t happy with the platform after a few days, you can receive your money back, provided you reach out to the support team within 30 days of your purchase. While we don’t recommend abusing this money-back guarantee as a free trial, it’s nice knowing the option exists.
Now let’s take a closer look at what you’ll receive with each Kartra plan so you can determine which is best for your online course business.
Kartra Starter Plan
The Kartra Starter plan includes 1 custom domain, 50 GB of bandwidth, up to 50 videos (included in the 50 GB bandwidth limit), 2 membership sites, and 20 products for sale. These features make the Starter plan an excellent choice for many course creators.
However, it’s important to note that the Start plan has some significant limitations depending on your audience and business. If you already have a large established audience, plan on integrating video content for most lessons and modules, or plan on creating several courses right away, opting for a larger plan might make sense.
50 GB of bandwidth may sound like a lot, but courses with many instructional videos can reach that limit quickly. The same is true if you expect thousands of students to enroll within a few months after launch. Still, for most course creators, the Starter plan lives up to its name as an excellent choice for those starting out.
Kartra Silver Plan
The Kartra Silver Plan is twice the cost of the Starter plan at $199/month before the annual billing discount. This plan will provide course creators with up to 3 custom domains, unlimited bandwidth, videos, products, and membership sites.
If you’re a course creator with a budget that can accommodate the $200 price tag for the Silver plan, then this is tier will likely be the highest Kartra plan you’ll need. Unlimited membership sites means you can create as many courses as you need, with no limits on marketing emails, web pages, or video content.
If $200/month is a bit steep for your budget, then the Starter plan may make more sense, depending on your needs. If you opt for a third-party video hosting service like Spotlightr, you can extend your storage and bandwidth to an impressive 200GB and unlimited videos for just $19/month. So combining The Kartra Starter with Spotlightr makes your monthly costs only $118/month total, saving you $81 compared to the more expensive Silver plan.
Kartra Gold Plan and Platinum Plan
Kartra’s Gold and Platinum plans cost $299/month and $499/month, respectively. The leads and custom domains are the key features differentiating these plans from the Starter and Silver plans. Most online course creators won’t need the ability to manage 25,000 – 50,000 leads or 5 – 10 custom domains, but if you do, you’ll likely already know which of the two plans is the best for your business’ size.
How Does Kartra Compare to ClickFunnels?
ClickFunnels is a popular funnel-building platform that allows users to create landing pages, sales funnels, and membership sites. Much like Kartra, ClickFunnels is a comprehensive marketing platform first and a course platform second. That means its course-creation features are more limited than a true, designated course-building platform.
Compared to Kartra, ClickFunnels has fewer customization options for its membership sites and courses. It’s also more expensive, with plans starting at $147/month. The platform doesn’t include video hosting, so you’ll need to host your videos elsewhere and integrate them into your course content. ClickFunnels can be a good platform for those focusing on sales funnels. But if you need more flexibility and creation features, you’ll likely enjoy Kartra more.
How Does Kartra Compare to Teachable?
Unlike Kartra, Teachable is a dedicated online course platform, so it doesn’t offer the same level of marketing automation and funnel-building features. For those with a larger audience or plans to scale their online course business, Kartra will give you the tools to do that within the platform.
On the other hand, Teachable may be more affordable. It offers a free plan and a basic plan, which starts at $59. However, these low-cost plans place 5-10% transaction fees on your courses. Depending on your sales, these fees may cost you more than the higher Karta prices.
Both Kartra and Teachable have their pros and cons, so the right platform for your course business will really depend on what your specific needs are.
How Does Kartra Compare to Kajabi?
Both Kartra and Kajabi market themselves as all-in-one platforms designed to help businesses streamline their digital marketing strategies. However, Kartra is a marketing platform first, while Kajabi focuses on online course creators, coaches, and educators. Kartra also offers robust e-commerce features, which include the ability to sell physical and digital products, while Kajabi focuses on digital products and online courses.
In our in-depth Karta vs. Kajabi comparison, we determined that Kajabi’s smooth interface, advanced course builder, blogging feature, intuitive email marketing, and funnel-building tools make it the clear winner for most online course creators and educators. Still, if you need a cheaper option, a more robust web builder, or a more diverse (but complex) set of tools, then Kartra may be a great option.
Frequently Asked Questions
Can I Make a Website with Kartra?
Yes, you can build a website with Kartra. Kartra boasts mobile and tablet responsiveness, 500+ page templates, and even lets you split-test 4 versions of a page at once. In addition, you’ll also receive access to all of the other marketing tools on the platform, making Kartra an excellent choice for building a website.
Compared to the popular self-hosting service WordPress, Kartra offers users a competitive range of features. WordPress offers more flexibility with its wide variety of plugins, themes, and templates but requires more technical expertise.
On the other hand, Kartra combines website creation, sales funnel building, email marketing, and e-commerce tools into a single platform, giving you more native tools but with less flexibility for plugins and integrations.
If you need a quick and easy-to-use web builder, Kartra may be the better choice for you. But if flexibility is your top priority, you’ll likely enjoy WordPress or another complex website builder more.
Can You use External Video Hosting with Kartra?
Yes, you can use external video hosting platforms like Spotlightr, Wistia, Vimeo, and even YouTube. Depending on which video hosting platform you’re using, you may be able to embed videos using Kartra’s native video player or with a custom code provided to you by the hosting platform.
Ultimately, using external video hosting with Kartra is a great way to take advantage of Kartra’s marketing features while maintaining flexibility and control over your video content.
Can You Sell Courses on Kartra?
Yes, you can sell courses on Kartra. Course creators can use Kartra’s integrated membership features to sell up to 10 levels of access to online courses. Kartra’s drag-and-drop page builder lets creators quickly build out modules and lessons that include videos, images, text, downloadables, and more.
Final Thoughts
For course creators and e-learning, the Starter and Silver plans are the most suitable for creators with typical requirements. They just make the most sense. The only reason we see anyone going to the next plans is when generating thousands of leads and taking advantage of Kartra’s marketing funnel capabilities.
While platforms like ClickFunnels, Kajabi, and Teachable compete for online course creators’ attention, Kartra stands out for its advanced automation and marketing features.
Kartra is an excellent choice for your online business because of its pricing plans and features. However, it’s important to assess your needs and compare your options before making a final decision on which platform is best for your courses.
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